Hello, I’m João Barbosa, and

I Design Interfaces.

I help brands design products from idea to final execution. Making your business more valuable and profitable is what drives me.

My work is about making the complex simple. I’m a passionate and successful UI Designer and Art Director with high expertise in Problem Solving, Visual UI Design, Creative Thinking, and UX Design Methods and Principles.

My work is about making the complex simple. I’m a passionate and successful UI Designer and Art Director with high expertise in Problem Solving, Visual UI Design, Creative Thinking, and UX Design Methods and Principles.

My Design Process.

Making solutions desirable, usable, and profitable.

As a designer with a business and marketing background, I’m always focusing on creating experiences, which are delightful and profitable at the same time. Learn, Think, Create. This is my process. Know more about it.

01. Learn

Project Goals

Target Audience

Market & Competitors

Content Requirements

Functional Specifications

Briefing & Research

Ask first. Every project is started by gathering data and information. You may expect detailed questions about your business, your customers, and your industry before I even start thinking about any design solutions.

It’s All About the Thinking Process

02. Think

My ultimate goal with every project is to come up with a solution-based design approach to help my clients solve real cases and achieve business needs.

My knowledge about Sales Psychology, User Experience, User Interaction, and Visual Design, combined with your brand and project objectives, and data analysis will enable the creation of several ideas and hypotheses, which will naturally lead to the best possible solution.
Creative Thinking leads to ideas. Ideas empower change.

03. Create

UX Strategy

Brand Strategy

UX Architecture

Visual Concepts & Strategy

Execute the Idea

Every digital successful product has to be aesthetically appealing, functional, robust, distinctive, and memorable. At the end of this stage, you’ll have a pixel-perfect design for your app or website.

After the wireframes are done and during the final design, prototypes simulating the final results are created before the implementation.

Start Engaging

04. Implement

Development

Testing

Bringing designs to life. Experience achieved during the coding learning allows me to easily work in close collaboration with developers up until the finish line and beyond.

01.
Learn

Project Goals

Target Audience

Market & Competitors

Content Requirements

Functional Specifications

Briefing & Research

Ask first. Every project is started by gathering data and information. You may expect detailed questions about your business, your customers, and your industry before I even start thinking about any design solutions.

02.
Think

It’s All About the Thinking Process

My ultimate goal with every project is to come up with a solution-based design approach to help my clients solve real cases and achieve business needs.

My knowledge about Sales Psychology, User Experience, User Interaction, and Visual Design, combined with your brand and project objectives, and data analysis will enable the creation of several ideas and hypotheses, which will naturally lead to the best possible solution.
Creative Thinking leads to ideas. Ideas empower change.

03.
Create

UX Strategy

Brand Strategy

UX Architecture

Visual Concepts & Strategy

Execute
the Idea

Every digital successful product has to be aesthetically appealing, functional, robust, distinctive, and memorable. At the end of this stage, you’ll have a pixel-perfect design for your app or website.

After the wireframes are done and during the final design, prototypes simulating the final results are created before the implementation.

Implement

Start Engaging

Development

Testing

Bringing designs to life. Experience achieved during the coding learning allows me to easily work in close collaboration with developers up until the finish line and beyond.

Trustful partner.

Trustful partner for you and your business. As a Freelance Design Specialist, I know the importance of lasting and fruitful collaboration.

Success is not a 1-day phenomenon, it takes a lot of time and joint effort.

Common expertise achieved throughout years of trustful partnership is the core competence of a successful business.

Quality assurance.

Transparent process. A complete overview of my design process is reported through regular meetings. After the initial design versions, I’m happy to conduct user testing with you/your customer to ensure the best possible solutions for their needs.

I have the privilege to work and provide results for such brands as Monster Energy, Lyft, Cornerstone, UNTOLD Interactive. Due to NDA restraints, some of my work cannot be published. However, and if you´re interested, I will be happy to share it directly with you. Please leave your email below to receive some case studies.

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My Background

Thanks to my academic background in business sciences and marketing psychology, I connect UX/UI design with real business goals, while providing delightful client experiences. Here is some of the training I’ve been involved in.

Psychology of Ecommerce: How to Sell Online

Interaction Design Foundation, 2021.

Mobile User Experience (UX) Design

Interaction Design Foundation, 2021.

Enterprise Design Thinking - Co-Creator

IBM, 2020.

User Experience Design

SuperHi, 2020.

Visual Design & Branding

SuperHi, 2019.

Foundation HTML, CSS + JavaScript

SuperHi, 2018.

Merging Desirability and Usability.

I’m in to win it. By creating value to your business.

I’m all about designing desirable and useful solutions. Through the combination of business, marketing, and UX/UI Design, my goal is to make your customers and users satisfied when they’re using your products and services.

I will only accept your project if I believe I can create value for your business, and the benefits will be much higher than the money you spend. If not, I will tell you so and recommend you another solution whenever possible. To be able to ensure high quality and efficient results, I work with a selected amount of projects at the same time.

believe it or not, I smile a lot.